Kinetic Typography – try something unique! (Part Two)

The impact of kinetic typography ideas, particularly as a platform for personal creativity and expression, simply cannot be ignored. If utilised in the right way, it can make visitors and prospective customers crave news and updates from your business. It is important to understand that kinetic typography can be a fun and valuable tool, but only if it is used in the right places.

The most effective uses for kinetic typography are: for producing emotive content; for constructing characters; for grabbing focus.

The motion of written content, regardless of the type of motion, naturally makes the text more emotive and engaging, and provides a kinetic and cinematic encounter rather than a static experience. The truth is that even very simple movement can offer an appealing aesthetic which is likely to grab the attention of audiences.

Firstly, it should be clear that motion-based text can be both a video and an online technique. However, unless you have plans to work with clip art, there is little advantage to employing kinetic typography within static print work. In order to be successful, you must try to keep your animations short and relevant – if they feel unnecessarily fussy, they could put audiences off and you don’t want that. 

Entertaining and interesting kinetic typography can be employed as a valuable tool for adding emotion, personality, and excitement to written content.

If you would like to consider having some really engaging kinetic typography posts for your website, presentations or social media, all you have to do is email designers@qbcagency.co.uk and we will see what we can do for you! 

Posted 2 months ago

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